Email Marketing for Building Contractors

If you are a building contractor and not using the power of email marketing you are missing out on a highly profitable way to make way more money and grow your business. Also if you automate your email marketing becomes a 24/7 365 days a year money making machine.

When it comes to email marketing there’s plenty of data to back the benefits: 91% of US adults like to receive promotional emails from companies they do business with (MarketingSherpa). That’s a massive opportunity. 91% is huge.

In the article it talks about how customers love promotional emails. This is very powerful especially when when 91% of adults like to receive promotional emails. You can find the article here

Email marketing is here to stay especially for building contractors. According to (McKinsey) email is 40 times more effective than Facebook, and Twitter combined in helping your business acquire new customers .

They say the money is in your list. If you can build your list and stay in contact with your customers then the opportunity are endless. Not only that if done properly your practice will benefit in many ways. You will be able to:

1. Boost sales
2. Fill your calendar
3. Build credibility
4. Better brand recognition
5. Targeted and personalized content
6. Build stronger customer relationships
7. Optimize your time and budget
8. Build metrics on what your customers wants
9. Increased traffic to your website
10. Establish authority
11. Build excitement
12. Joint Venture

Joint Venture Emails

The list is endless. If you have your customer's contact information you can even joint venture (JV) with other companies. You recommend a product from your friend the jeweler down the street you receive a percentage of the sale.

It’s a win-win. The jeweler makes money, you make money and your customer gets a great deal saving them some money.

If you have products to sell this is another massive opportunity. You could sell your products using email.

Email marketing is not a one time thing. You need to continue the conversation with your clients with email. They will get helpful emails including some promoting your products.

Types Of Campaigns

When it comes to email marketing there is lots of different types of campaigns like:

1. thank you
2. sales blast
3. nurture
4. follow-up
5. Referral

These are just to name a few. These campaigns should be organized in a way where they run in a sequence keeping in contact with your customers now and over a long period of  time.

Automating your email marketing is a must and it is a great way to save time. The campaigns run on autopilot helping any building contractor keep in the eyes of their customers. If you can keep in front of them using email marketing they are not going to forget you. They might even refer friends.

Referral Campaign

Implementing a “REFERAL” campaign you can ask your existing customers recommend you which should help bring in more sales.

If you have any questions about your email marketing be sure to get in contact with us. Book a free call by clicking here.

Email Marketing for Building Contractors was formerly broadcasted on SolutionsWebConsulting

Build Email List Using Contests or Giveaways

Using email marketing is one of the most powerful ways you can build your business, get more sales and make lots of money. Staying in contact with your customers using email will have them coming back to buy from you over and over again. If you can build an email list using contests is a great way to exponentially grow you list.

More and more people love contests so it has the power to get you a lot of new customers. Also if your contest is of massive perceived value your leads will be high targeted than usual making them a better customer to do business with you in the future.

There are many different ways you can build your list but using contests is a great way. Most times (if done properly) your contest can become viral and be shared across the Internet including many social media properties like Facebook, Instagram, and Twitter and YouTube.

One of the things that makes your contest more powerful is what are you giving away. It has to be extremely valuable so your potential customer can’t say no. Your giveaway should be related to your business so it doesn’t cost you very much.

Another great way of making your contest more powerful is giving bonus entries when sharing it on social media. Also having a deadline. Your contest ends on such and such a date. With a deadline people will react quicker and your contest will be more successful. They don’t want to miss out.

If you want to do it yourself this is an extremely time-consuming. You have to figure out exactly all the steps and do it. You would need a separate landing page with your offer, you would need then a title describing, a deadline and a way people can opt in with their contact information.

If you decide to publish the contest yourself make sure things are super easy. Give them the opportunity to enter using their email but even simpler way is to subscribe using Facebook. Most people have a Facebook account so if you give them the opportunity to subscribe using their Facebook account this makes it super easy for them.

Your conversion rate should go higher the easier it is to subscribe. You have to think about the end user. If it is super simple and the offer is amazing they will enter.

Some other things you want to consider are a way to share your contest. If someone enters then they have the opportunity to earn more entries points by sharing it with their friends on all their social media accounts. Some ideas would be to get five bonus entries if you share this on Facebook.

Having bonus entries allows you to build your email list fairly cost-effectively. You don’t have to advertise your contests if people are sharing it. People will naturally share your contest to get more bonus points so it is kind of a viral effect without spending any money.

Finally you would need some sort of way to award the winner. There is a lot of good programs out there that do such a thing but it all takes time. You need to somehow couple of the contacts into the program and it will award the winner.

Another great way is to invest in a program that does all this for you. These are kind of hard to come by with an all-in-one solution but they can be found. If you find the right program hopefully within a few minutes your contest can be set up collecting emails and building your email list by growing your audience through viral giveaways.

Once you publish the contest you have to figure out how are you going to drive traffic to it. A great way to do that is to email your database of past and recent customers. This way they can share with their friends on all their social media properties.

Another way is to pay for advertising on platforms like Facebook. If you can start displaying your ads to related customers in your area and you have an irresistible contest you have the opportunity to build your email list quickly and fairly reasonably.

Another alternative you have is to get someone to do it for you. Most business owners are extremely busy so if you can get someone to do it for you then you don’t have to worry about it. This is a great way to get it done and hiring a professional is something less you have to worry about.

We can do this for you. For under $100 we can have your contest up and running in no time. After it is done then all the emails and contact information can be emailed to you. Better yet we can set up an email campaign for you so you can follow up with your customers.

If somebody enters your contest there is a good way they might purchase from you. If the offer is right these will be highly targeted potential leads and might spend some money with you in the future. If you can stay in contact with them especially in the following weeks after the contest is over there is a better opportunity for them to buy your product or subscribe to your services.

For instance if these leads are added to a follow-up campaign they will get emails over time keeping your business in front of them. If they have a problem or are looking for a solution they will think of you. Once your contest is over the long-term goal is to stay in front of your entries using email.

This is a great strategy to use if set up properly. It should be automated saving you time and making you tons of money.

You can email this list every month with a new contest. They could then share the contest on their social media platforms creating more customers for you. Your email list would skyrocket and so would your business.

If you have any questions be sure to comment below or if you would like to book a free consultation click on the link.

 

 

 

 

 

Build Email List Using Contests or Giveaways was at first available on https://www.solutionswebconsulting.com

Automated Email Marketing Packages – Save Time, Grow Your Business and Make More Sales

Setting up and implementing automated email marketing packages is a great way to grow your business and make more sales. If set up properly your email campaigns will run on autopilot saving you tons of time and making you lots of money.

There are many different types of email marketing packages. One of the most important things for selecting the right package is to know the goals. Different packages do many different things but all packages keep you in front of your customers in some form or another.

A long story short the bottom line is staying in contact with your customers so you make more sales and make more money. These email-marketing packages must be set up properly and used at different times during the buying cycle. Emailing your customers regularly allows your business not be forgotten which helps create lots of repeat sales now and over a long period of time.

One set up properly these campaigns should run on autopilot without any extra work from you. You will be able to stay in contact with your customers on a regular basis, building trust and authority within their eyes. The more they trust you the better chance they are going to come back and spend more money with you. They say the money is in the follow-up so if you can stay in contact with them they won’t forget you.

One of the most important things when it comes time to choosing an email package is what your goals are. Do you want to generate sales, do you want to stay in contact with your customer, do you want to create an ignition campaigns to stimulate your past customers to buy from you again. How about all of the above?

There are many types of email marketing packages available but you need to know what your goals are.

Setting up the right campaign takes time and knowledge. You should think about hiring a professional email marketing company to do it for you. Not only is setting up the campaign time-consuming but reviewing the stats to see what is working and what is not should be discussed with your professional.

If the campaigns are not working properly they should be adjusted to achieve maximum results and sales.


There are many types of email marketing packages but the first thing you should ask yourself is: how am I going to collect my customers information. With no email addresses it doesn’t matter what package you choose you won’t be able to email anyone.

You can do it manually but this will take forever. There are lots of opportunities for mistakes especially if when you are writing it by hand or if your customer is doing it for you. Also it takes a lot of time and it creates extra work.

There are many excellent time-saving automated software programs available. They are really simple to use. You get your customers to add their contact information and it automatically adds the details to your database. This saves time and money and the learning curve is very low.

Hand your customers a tablet or a mobile phone and they can add their contact information. Name, email, phone number and whatever types of information you want to collect. Once done, it gets added to your database automatically which you can then start emailing them. How easy is that? The secret is it must be set up properly?

There are several different types of email marketing packages available. Some of them are: a getting started package. This is where you take your existing contacts and start emailing them. Another package would be a sales package where you would start emailing your past customers with an offer. After that you might want to send a thank you package thanking your customers for doing business with you and if there is any problems.

Another package would be an ignition package. This package would help ignite old customers to get them to come back and buy from you again. Another long-term package would be a follow-up campaign where you provide helpful information over time. This way you stay in front of your customers and the emails remind them who you are and if they have a problem they are going to call you.



There are lots of email marketing packages available. Some of the most popular ones are: the first package we start with is the getting started package, thank you, sales, nurturing and follow-up. For long-term success you should use them all in conjunction with each other.

One set up properly these marketing packages should run on autopilot. When a customer gets added to your email database these automated email should be emailed on a regular and timely basis.

To save time and to prevent any future problems these email marketing packages should be set up by a professional email marketing company.

Getting Started Package:

With the getting started package the first thing you can do is start sorting through your past customers (if you have their contact information) email addresses.

If you don’t have their contact information should seriously think about collecting the information of any new customers. If they buy from you once there is a good chance they will buy from you again. The hardest part is getting new customer. You should think about staying in contact with them so they buy from you over and over again.

If you provide a great service this is a no-brainer. They will eventually need your services again and if you are staying in contact with them providing helpful and useful information using email and they have a problem they are going to call you.

Thank You Packages

There are many different types of campaigns/packages for instance a thank you campaign. If someone buys a product from you might want to think about sending a thank you campaign.

After someone purchases from you they would receive several emails thanking them for their purchase and if there is any problems to contact the owner. If you share the owners phone number how powerful is this.

You would be one of the very few business owners doing this and how powerful is this. Do you think they would come back and buy from you again? Absolutely!

Sales Package

Other packages available are a sales package. This is where your customers are emailed an offer with a deadline. The package like this helps stimulate sales because of the deadline. People must purchase the offer before a certain time creating urgency. With the urgency and a deadline people have something to lose so most time if the offer is irresistible people will take advantage of it.

The offer has to be irresistible and hard to say no to or else people won’t take you up on it. Also having a deadline gives the offer more power because if they don’t take advantage of it they will lose out. Other ways to make it more powerful is to send them emails reminding them of the deadline.

Something like “hi Bob, just letting you know the 2 for-1 (two-for-one) dinner expires at the end of the month. Be sure to get your free dinner before it’s too late”

Nurturing Package

A nurture a funnel allows you to nurture your customers. This allows you to stay in front of them (so they don’t forget who you are) over a short period of time so they come back and buy from you over again. There is usually irresistible offers associated with the nurture emails so customers have a hard time saying no and will eventually buy something from you.

Follow Up Email Marketing Package

A follow-up package allows you to stay in contact with your customers for a very long period of time. They might not have bought from you but have signed up for one of your offers. This package allows you to send them helpful information, ask them to join one of your programs, some product special etc. These emails continue until they are ready to buy.

These follow up packages are like planting a seed. If you can water your seeds and do the odd maintenance like pulling weeds and maybe a little fertilizer your seeds will grow up to be a full grown plant. If you can stay in contact with your potential customer over time they might buy from you.

Are many types of email marketing campaigns. They all have a purpose but the bottom line is to help your business stay in front of your customer so they come back and buy from you over and over again. Some of the most popular packages are:

• getting started
• get more sales package
• follow-up
• thank you
• nurture packages

If you have any questions or concerns about setting up a package for your business be sure to book a free 15 minute consultation or leave a comment below.

Post was first published on: https://solutionswebconsulting.com/automated-email-marketing-packages

Welcome To The New Solutions Web Consulting

Welcome to the new and updated look for Solutions Web Consulting.

We will be updating our site on a regular basis providing helpful information for local businesses to get help dealing with the Covid 19 pandemic.

I hope you find the site more helpful and user-friendly.

If you have any questions be sure to leave a comment below and we will answer ASAP.

Thanks

Welcome To The New Solutions Web Consulting was formerly offered on SolutionsWebConsulting

Attract More Customers Make More Sales – Use A Lead Magnet

Hi there.

I thought I'd just create this quick video about the importance of using a lead magnet in your business. This is the one we've created for our business. What we do is we set up business systems that help get customers to come back and buy from you over and over and over again. So, what we do here is we offer a lead magnet in exchange for your contact information. So, you could offer a coupon or gift certificate or something of value to your customer or your client or your patient, whoever it is, then you have their contact information and then you can market to them over and over again.

If you come over here, this is how a small little diagram I put together. This is your lead magnet. If we go over here, whatever your lead magnet is, they fill in their name and their contact information, and let me go back over here, and then they're sent a thank you campaign thanking them for signing up for your offer. Then there's another campaign where you can book an appointment. If you have a 50% coupon of some clown or a $50 coupon, this is an ignition funnel where it helps ignite your past customers to come back in and book an appointment or spend some money.

Sales CPR is a spoken coupon type offer type campaign for the get your past customers to come in and claim the coupon within a few days. The nurture funnel is the one that stays in contact with your customer or your patient for as long as you want. So, anyway, staying in front of your customer or patient for the longest period of time, the more you can stay in contact with them, the better chance they're going to kind of come by or come back and spend some money. I hope you found this video helpful. If you have any questions or want to get in questions about our services, setting up these automated sales funnels, give us a call. Our contact information is in the description.

I hope you found this video helpful. Contact Us Today

 

Attract More Customers Make More Sales – Use A Lead Magnet was originally distributed on https://solutionswebconsulting.com/

Email Marketing Automation Agency in Vancouver BC Canada – We Are Hear To Help

When it comes to email marketing the best way to approach it is to automate everything. Automating your email marketing is a very powerful marketing tool. Our marketing automation agency in Vancouver can help you set up automated follow-up systems generating tons of sales and keeping your business in front of your potential client generating a time of new sales for a very long time. If you are looking to grow your business email marketing should be the your number one priority.

If you don’t automate you are creating another job for yourself. Who wants to do extra work. If you can automate everything when someone who walks into your practice will be automatically added to your database and the messages start automatically.

One of the first messages is your thank you message. This message should ask them how their visit was and if they have any problems be sure to give me a call right away. A personal cell phone works great. This way you separate yourself from the competition. If you are going to share your phone number this builds trust and can lead to more sales. Who else does this? No one! You will be miles ahead of your competition and better yet is all automated once set up properly and running smoothly.

The hardest part is setting up all the systems and monitoring them to make sure your marketing is working perfectly. The links need to be checked, timing of the messages need to be monitored and the statistics need to be calculated to make sure you are getting the best value for your money. Also if you need to know what is working and what is your ROI return on investment).

A great way to get started is by choosing one of our email marketing packages. From thank you campaigns, welcome emails, ignition campaigns we can start generating you more sales in a short period of time.

Be sure to use our contact page if you have any questions or would like a campaign set up.

Email Marketing Automation Agency in Vancouver BC Canada – We Are Hear To Help was originally circulated on SWC

Get More Sales More Patients With Email Marketing Now!

Do you have a plan for your business after things calm down and get better hopefully back to normal but who knows from the Corona the Corona / Covid 19 virus? Things like using email marketing to get more sales is a fantastic way to increase your revenue.

Also email is a great way to stay in contact with your patients helping you get past these tough times dealing with Covid 19 or the coronavirus depending on who you are talking to.

Do you have a plan for your business once things calm down and get back to normal? You need to think about what things can be done NOW to get your previous customers back into your office and start generating.

We have an amazing program called sales CPR. What this program does this help get patients back into your clinic by filtering out the people who are ready willing and able and are looking for and need your services. These people are enticed to take advantage of an offer with a time limit. After the time is up people are added to a nurturing campaign where they are sent helpful emails keeping your business in front of them for a very long time.

If you are looking to generate sales as quick as possible be sure to contact us here. We can put together a program and start connecting with your past patients and get them back returning to your practice and spending money with you.

Get More Sales More Patients With Email Marketing Now! was originally circulated on Solutions Web Consulting